Field Marketing Associate

Job Description

Posted on: 
June 17, 2022

2.4 __Full-time1 hour ago

Full Job Description

“Trulieve Grows One Patient at a Time”

If you have an interest in being part of one of the fastest growing industries in the nation in you may consider wanting to work for Trulieve! If you have a desire to help others in need through your efforts, this may be the role for you!

At Trulieve, we strive to bring our patients the relief they need in a product they can trust. Our plants are hand-grown in an environment specially designed to reduce unwanted chemicals and pests, keeping the process as natural as possible at every turn.

Our products are designed to alleviate seizures, severe and persistent muscle spasms, pain, nausea, loss of appetite, and other symptoms associated with serious medical conditions such as cancer.

Our specially trained staff works hand-in-hand with physicians to provide the right products and the correct dosage to ensure patients get the compassionate care they need.

Requisition ID: 1455

Remote Work Available: No


The Trulieve Field Marketing Associate will work very closely with the sales organization and Field Marketing Manager to create plans and proposals for in-store brand activations and consumer educators. The Field Marketing Agent will reach new customers/ satisfy current customers through marketing initiatives, localized marketing and/or events, and other activities that drive traffic, increase conversion, and deliver brand excitement. We are seeking outgoing, enthusiastic patients to work with dispensaries and vendors to staff various events/promotions and pop-ups for Trulieve. As a Field Marketing Agent for Trulieve, you will be the face of our brands, engaging with dispensaries, retail customers, and patients while teaching them about our products. This will require being knowledgeable and educated with our processes, procedures, and products.

Primary Responsibilities:

Effectively manage schedule of client visits

Develop and sustain long-lasting relationships with customers

Prepare, review, and finalize sales proposals

Take part in the creation of new wholesale marketing programs and develop materials to support those programs

Create plans and proposals for in-store brand activations and consumer educations,

Represent the company and promote our products by working our booth at industry conferences and trade shows and provide product knowledge to patients and consumers

Interact in a friendly, enthusiastic, energetic and outgoing manner with dispensaries, retail customers, and patients in public settings.

Generate brand awareness and positive product impressions to increase product awareness

Assess customers’ needs and interests to best recommend products

Set up, break down, product sampling and education stations during in-store demonstrations

Timely completion of all event reports, paperwork, and on-going training commitments

Partner with sales & FMM to execute marketing event and program calendars to increase awareness, drive engagement, generate leads, and support conversion rates.

Perform budtender educations, gather store contact information and educate store staff

Travel around the state as necessary


2+ years of working experience in field marketing and/or marketing space

Bachelors Degree preferred

Previous experience planning and executing marketing events and campaigns.

Strong communication skills

Additional Requirements:

Must possess a valid driver's license and a clear driving record.

Must be able to pass a comprehensive background check and drug screening.

Must be at least 21 years of age.

Proven Fun Person that can express excitement and enthusiasm about our cannabis products

Professional team-player, collaborative, and open to feedback

Strategic, self-motivated, intellectually curious, innovative and resourceful.

Detail-oriented, organized and proactive.

Physical Requirements:

Must be able to push, pull, move, and/or lift a minimum of 25 lbs. to a minimum height of 5 feet and able to push, pull, move, and/or carry such weight a minimum distance of 50 feet, with or without mechanical assistance

Must be able to work seated/standing as appropriate at workstations for extended periods of time, maintain body equilibrium while climbing ladders, stairways, stopping, kneeling, crouching, and reaching, and use hands/fingers to hold, grasp, turn, pick, pinch frequently/constantly to complete tasks

Must have visual acuity with/without job aids to perform activities such as; reading, viewing a computer terminal, visual inspection involving small parts/details. Clarity of vision at 20 ft or more in day and night/dark conditions

Must be able to speak and communicate verbally at conversation levels with co-workers, vendors, etc. (Moderate noise)


40+ hours weekly with flexible hours depending on store needs. Must be available to work occasional evenings, weekends, and holidays.

Must be able to move intermittently throughout the workday. Must be able to see and hear or use prosthetics that will enable these senses to function adequately to ensure requirements of this position can be fully met. Due to the nature of our business, it is advocated that when representing Trulieve that our professionalism meets the needs of the medical patient base that we respectively serve. To uniformly align with the organization, an individual must be able to provide a level of communication that aligns respectively with the diversification of our patients which may exhibit opportunities to assess the situation and apply meaningful service. In addition, must be able to quickly identify and insert additional support where needed to deescalate situations without compromising Trulieve's objective in serving our patient base with excellent customer service.

Equal Opportunity Employer « Trulieve Supports a Drug Free Workplace

Salary will be commensurate with experience. A comprehensive benefits package including paid time off is offered with this position. This position will work an average of 40 hours per week and will be available “after hours” if an emergency situation should arise.

Trulieve provides equal employment opportunities to all employees and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, pregnancy or any other characteristic protected by federal, state or local laws.



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